There are three ways that a commercial broadcast makes a profit: subscription, sponsorship and advertisement.
In the UK, BBC is the main PSB channel.
Because PSB is funded by the public, they are legally obliged by law to:
- deliver impartial news.
- represent all diverse communities of people.
- support learning for people of all ages.
- to show the most creative, highest quality and distinctive output and services.
- to represent the UK's culture to the world.
In January 1927 the BBC was established by Royal Charter as the British Broadcasting Corporation.
BBC.
- BBC 1.
- BBC 2.
- BBC 3.
- BBC 4.
- CBBC.
- CBeebies.
- BBC News.
- BBC Parlement.
- BBC Alba.
BBC Mission.
Most Popular BBC 1 programmes:
- Doctor Who,
- Sherlock,
- Strictly Come Dancing,
- Bodyguard,
- Eastenders,
- Luther.
Most Expensive to make is Game of Thrones, however of the BBC it is The Crown.
Other platforms of The BBC:
- Radio,
- iPlayer.
BBC's income:
- BBC's income is primarily from the TV licences.
However there are other ways the BBC to generate income:
- Selling its programmes to other broadcasting companies.
- Selling audio tapes and CDs of its best radio programmes
- Selling videos and DVDs of its best TV shows.
- selling books based on programmes, and magazines about science and natural history.
Advantages of being publicly owned:
- By being publicly owned, they're more popular as they're trusted more.
- They have guidelines set for them so their audience know what they're about.
- Guaranteed income.
Commercial institutions.
These generally have no guaranteed income therefore it's mandatory that they have means of profit:
Channels:
By developing and managing the rights to content, ITV is able to maximise the value of its programme brands across a range of revenue streams, making ITV a more balanced business and enabling it to drive value from different revenue models.
Most popular ITV programmes:
- Sponsorship,
- Product Placement,
- Advertisement,
- Subscription.
ITV.
Channels:- ITV1.
- ITV2.
- ITV3.
- ITV4.
- ITVBe.
- CITV.
- ITV Box Office.
- ITV HD.
- The Store.
ITV's mission statement:
Most popular ITV programmes:
- Everdale.
- The X Factor.
- Coronation Street.
- I'm A Celebrity, Get Me Out Of Here.
- The Chase.
- Midsomer murders.
Most expensive ITV programme:
ROME.
Other Platforms:
- Radio,
- Mobile media,
- ITV Studios UK, USA
Generates Income from:
- Adverts of products and product placement.
- Box Sets.
- Sponsorship of shows.
- Franchising programs.
- Premium rate phone lines.
- Reality TV shows.
- Online services
Duopoly in the 1960s.
The era of the two competing broadcasters - ITV and the BBC - was called the 'Golden Age' of broadcasting in the UK.
Pros.
- No money is shared between different companies.
- Less competition.
- Programmes are of higher quality.
- Full control of creativity and editing.
- Pushing for better content.
- Allowed in-house talent and content to be developed over time and build a loyal audience.
- Production became more of a business.
Cons.
- Less shows to work with.
- Hard for voices outside of the institution to be heard.
- Ideas subject to the ideologies of those in power/political pressure.
- Some argued in competition with ITV and the BBC 'dumbled down' the content.
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